About

Me at Work.

There’s nothing worse than an interface that feels daunting and far too complicated from the first moment. With designing a digital experience, it’s like with going on a date – the first impression counts, and it sticks. So I keep it simple and honest.

I’m all about designing solutions that make complex systems feel simple and calming. With over 4 years working on highly customisable enterprise-level software, I’ve had the chance to create designs that bring clarity and ease to users’ lives, whether it’s on the web or mobile (iOS and Android). I’m not one for overcomplicating things – I believe great design is about finding the right balance between user needs and business goals.

I'm not a product unicorn so collaboration is key for me, and I love working closely with engineers, product managers, and researchers to bring ideas to life. I’m a big fan of design systems and making sure everything is well sorted and documented.

Me in Life.

Do you know that feeling when the sun comes out, and you feel like you have to go outside and do something, even if you’re not really up for it? At least I do. That’s why I actually enjoy rainy days – it gives me a good excuse to just stay in and chill.

When the sun is shining, you’ll probably find me out on the water, sailing and soaking up the freedom and tranquillity it gives me. I’ve also got a thing for analogue photography, always looking for that non-perfect shot. And since I grew up in the 90s, I’m also a huge Pokémon fan – Ash’s constant drive and motivation to become the best has reminded me since childhood that nothing is impossible if you work hard enough. Success isn’t luck; it’s earned through effort. That's also the reason why, after over two years of visa process, I’ve now come to Australia with a Permanent Resident visa in my pocket. I’m ready to give it my all and make this adventure as enriching as possible!

My Career.

Product Designer, ATOSS Software AG

At ATOSS Software AG, I focused on designing user-centered digital experiences and worked on major projects such as a desktop interface redesign, a design system upgrade, and a mobile app transformation. I also contributed to various feature updates as part of the regular product cycles.
As the primary contact for all design-related questions, I collaborated closely with cross-functional teams, ensuring effective communication between design, development, and product teams. I created detailed design specifications to guide the development process and ensure high product quality across various platforms.

For more details, feel free to explore my case studies or download my resume.

Case Study Interface Redesign

Case Study Design System Upgrade

Case Study Mobile App Transformation

Brand Manager, ShareNow

At ShareNow, a leading car-sharing service in Europe, I led the visual strategy for the brand’s launch after the merger of DriveNow and Car2Go. I was responsible for creating both still and video content.
In addition to managing the launch campaign, I oversaw various visual and marketing initiatives, working on everything from concept development to production. I collaborated with a creative agencies, directed photographers and models, and managed entire productions.

ShareNow Showcase

Artwork Manager, DriveNow

At DriveNow, I managed the visual strategy for marketing campaigns across multiple European cities. I led a "Europe Tour" project, where we produced hundreds of photographs for use in various marketing formats. My role involved overseeing the entire creative process, from concept to execution, while ensuring the visuals aligned with the brand’s identity and explained the service effectively. I also collaborated with external agencies and directed production teams on-site.

DriveNow Showcase

Forever Learning.

I hold a B.A. in Media Design from Macromedia University of Applied Sciences in Munich, Germany.

But I’ve always believed that growth comes from continuous learning. Whether it’s polishing design skills or exploring new tools and methodologies, I’m constantly looking for ways to improve and keep up.
That's why I’ve completed a number of certifications that have deepened my skillset and passion for creating great digital experiences. It doesn’t stop there—I already have my eye on the next courses, where I’ll be focusing on methodology, research, and UX management.